02 has conducted some pretty interesting research regarding Britons’ relationship with their smartphone battery life.
According to 02, half (50%) of Brits are suffering from mobile phone battery anxiety, with a quarter (23%) feeling the worry about their battery life draining on a daily basis.
02 dubs the phenomenon ‘FoRo’ (Fear of Running Out).
Amazingly, Brits that fear being caught out with a flat battery (30%) falls just behind those that fear theft (35%) in the nation’s top mobile phone worries.
The findings are part of O2’s Future of Mobile Life Report, which has been commissioned to explore how advances in mobile technology will affect customers of the future.
As smart phones become an ever-more present part of society, and customers’ demand for data increases, ‘FoRo’ is only set to grow.
Over two fifths (43%) of respondents admitted that their fears have increased over the last five years, whilst two fifths (40%) of have taken actions into their own hands, carrying at least one portable charger as a backup.
You can see separate data about how spare battery packs can affect your phone’s battery life here.
Yet FoRo has split the nation, with the research unveiling particular ‘tribes’:
The Just-in-Timers: As soon as the phone battery icon turns red, anxiety sets in for this tribe which accounts for almost two in five (39%). However, it’s not all doom and gloom as they still get fair warning before completely running out.
The Worriers: These constant worriers never want to be caught out, putting their phone on charge before it even reaches the 50% mark. This constant state of FoRo impacts over a quarter (27%) of the population.
The Planners: Representing 17% of Brits (and 24% of 18-24-year olds), this group are always charging both their mobile and portable charger before heading out and almost never leave the house or office without a full battery (and a power pack to hand).
The Last Minuters: The smallest proportion (at just 7%) wait until the last moment. They may not constantly worry, but are filled with blind panic and commonly caught out when they need their phone the most.
But FoRo tribes may become a distant memory as Futurologist Dr Ian Pearson reveals that frequently charging batteries will soon become a thing of the past.
As wearable tech becomes more common and more efficient with most processing moving to the cloud, technology in general will require less energy to power. We will be able to charge our devices through solar-powered coatings on our clothing and even via body heat or movements – meaning that we’ll only need to plug our wearable tech in once a week at most.
The few of us who still want to run loads of items at once might need to carry some fuel cells in a handbag or coat pocket, however this will only be for very extreme use patterns, and definitely won’t be the norm.
Dr Pearson said:
“There’s clearly anxiety around battery power, but the future holds scope to banish this forever. We’ll charge our devices at all times – meaning no more having to check the battery level, or search for a plug socket or portable charger.
“With superfast ubiquitous networks, massive processing capability, and effectively infinite display area via augmented reality, there will certainly be plenty of lifestyle enhancement to use this extra capability.”
It’s unclear whether the Galaxy S9 will have a rear-mounted fingerprint scanner
Nina Bibby, CMO at O2 says:
“The fear of running out of battery on your mobile phone is one that many of our customers at O2 can relate to. Every day we rely on our mobiles for a whole wide range of reasons, whether it’s for directions, capturing memories, or a simple call or text.
“We’ve commissioned the O2 Future of Mobile Life Report to understand the world our customers will be living in over the…